I am a final year BA(Hons) fashion communication and promotion student with a passion for the food & beverage, interiors, and lifestyle industries, exploring how they shape the way people feel, connect, and experience environments. This deeply influenced my personal publication, which follows the alcohol reduction trend and how this will impact the hospitality industry. A pivotal moment in my journey was completing an interior design placement. During this time, I had the opportunity to pitch my ideas to a live client, an experience that not only built my confidence but also solidified my passion for lifestyle and interiors. This has naturally connected with my long-standing love for hospitality and guest experience, which began at the age of 16. Since then, I’ve become increasingly driven by the desire to curate experiences that feel both meaningful and memorable, and I hope to build a future continuing to work on building my personal brand and own lifestyle company.