I’m Poppy, a naturally creative and driven individual who’s always had an eye for design. This course has pushed my creative boundaries- through a wide range of projects, I’ve explored everything from branding and styling to campaign ideation and beyond. Over the past year, I’ve found a real love for the marketing side of fashion, especially PR and immersive events. One of my favourite outcomes from my self-devised project was a DIY pop-up concept for ASOS Marketplace. I created sketches and brought the idea to life using AI mock-ups, which sharpened my visualisation skills. I’m also passionate about graphic design and its power to bring stories to life. During my second year, I completed a placement with the women’s design team at French Connection, where I helped create a new collection. That experience gave me invaluable industry insight, which I’ve since applied to my uni work. I’m excited to carry this forward into a creative career that blends marketing, design, and big ideas.