I am a final year BA (Hons) Fashion Management student whose studies this year have focused on innovation within the fashion and beauty industry- something I am extremely passionate about. For my final year business plan assessment, I proposed a skincare-cosmetics line called Skinn Alchemy. The business is aimed at helping individuals with pale, sensitive skin who are prone to sunburn – a personal struggle I have had my whole life. When creating the brand and researching the market, this issue has become more apparent with an absence of opportunity in the market to provide a product such as Skinn Alchemy's Radiant Recovery Balm. The balm contains Aloe Vera (to soothe burns), SPF (to protect burns), and body makeup (to cover burns and aid aesthetic coverage). My aim is to complete my university studies and set up Skinn Alchemy with an angel investor to help provide mentorship, scaling the business to globalisation.