Juliette Willows

I once designed a restaurant where you’re served anything but what you order and sometimes nothing at all. It wasn’t about food. It was about discomfort. About losing control, expectations collapsing and confronting inequality not as an idea, but as something you feel. You leave with nothing except the question of why you expected more. That’s how I think. My work is driven by curiosity and a slightly chaotic way of seeing things, something I’ve come to embrace through ADHD. I’m drawn to ideas that challenge behaviour, not just aesthetics. My experience reflects that range, from the Red Cross to UEFA match days, to collaborating with artists in gallery spaces like Studio 27. One of my favourite projects, “the magnificence of the mundane,” is a collection of over 300 objects, from receipts to love letters, questioning what happens when we lose touch with the physical traces of our lives. For the future i’d love to follow ideas that don’t sit still, as neither do I.