Hi, I’m Gemma, a Brand Experience Designer passionate about creating compelling narratives in the fashion PR and events industry. I specialise in crafting immersive experiences and integrated campaigns that bring brands to life and foster meaningful connections with their audiences. My work is driven by a commitment to diversity, inclusion, and self-expression. For my final-year project “Breaking Boundaries”, I explored genderless retail spaces and highlighted underrepresented voices, aiming to challenge traditional retail norms and promote inclusivity. Studying Fashion Communication and Promotion at Nottingham Trent University equipped me with skills in event planning, strategic thinking, trend forecasting, and innovative marketing, which I’m excited to apply in my creative career. I thrive in collaborative environments and love developing work that challenges conventions, sparks cultural impact, and builds deeper connections between brands and their communities.