Shu Hua

I am a final year BA (Hons) Fashion Management student, and I am eager to contribute my unique perspective and abilities in the field of buying. Among my academic achievements, I have successfully completed a variety of projects including brand analysis, product development, marketing strategy and even building my own brand, all of which have given me invaluable practical experience. I had a 3-month internship at LV Online in various fields, mainly doing market analysis, product comparison analysis, competitor analysis, auction market research, children and adult watch design research, perfume industry analysis and social media sentiment monitoring for LV brand.