Currently studying at Nottingham Trent University, I am currently pursuing a master's degree. My final major project is branding design on a creative arts festival I had created. I wanted to produce a concept and branding for a creative arts festival because I feel that children and young teenagers of today need encouragement to put their time and energy into something productive and so from my own interests and experiences, this is the idea that I had come up with. I also wanted the concept of this idea to reflect the creative arts culture in Leicester. My work consists a blend of analogue and digital techniques because I sometimes feel that working digitally for a long majority of time can strain me of my creativity and thought process, which is why I really enjoy to work with a variety of mediums, and then edit and polish my work using digital techniques.